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Campaign/promotion lift-up with image Lift-ups
What
A campaign banner for campaigns using a key visual.
Where
This module can be used to replace the hero banner on hompages when an active campaign is on-going. The module can also be placed on lander pages.
DO
Image area (Optimal size TBD)
Select a single image that supports the content. Use preferably same image or video as on the destination page to reassure users that they land into the right place. Use images or video with focal area in the center for optimal responsive experience. Go for creating an emotional impact on the users by using content with strong visual focus.
Offer value sticker
Use the sticker to clearly communicate the monetary value of the offer.
DON'T
Use vertical images. All image areas are optimized for horizontal images.
Online only offer for students
Fortum Tarkka electricity contract for students only 2.99€/monthStudent discount
-25%
from the monthly fee
The module can link only to a single piece of content.
Image / Video
Mandatory
Corner element
Optional. The placement is fixed.
Header & Subheader
Mandatory
CTA
Mandatory
Offer value sticker
Optional, colour can be chosen from the Fortum colour palette. The placement is fixed.
Corner element
The corner element is available to be used in this module, but the placement is fixed to the top left corner.
Offer value sticker
The offer value sticker can only be placed on the top right corner. Sticker colour can be edited to suit the overall campaign look & feel.
To create the module in the CMS
-
Navigate to Manage → Content modules → Add custom block → Campaign/promotion lift-up with image.
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Add a value to the Block description field. This is used later when referencing the module from the admin UI, and will never show on the frontend. It should follow the naming convention: Section name_module type_description.
-
When creating a Campaign/promotion Lift-up with image, the following fields are required:
-
⁃ Block description
-
⁃ Header & Subheader
-
⁃ Image or Video
-
⁃ CTA
-
⁃ Theme CTA
-
6. When ready, save your module. It will not show on the frontend until attached to a page.
Support
In case you can't find answers from this guide, you can contact Indiana support.
iCAT
Internet Change Advisory Team
www.fortum.com/indianasupport
icat [at] fortum [dot] com