Our icon style is an extension of our illustration and infographic styles. The icons are created with lines instead of fill colours to achieve a unified look throughout our graphic brand elements.
While our illustrations and infographic elements have more details in them, our icons should always stay as simple as possible.
The outlines in our icons are thicker than in our illustrations since the use cases are so different: illustrations are used in much bigger sizes while the icons are usually quite small. The smaller sizing of the element calls for thicker outlines to avoid them turning into delicate hairlines that would not be as noticeable and easily perceived.
