What
A single video.
Where
This module can be used anywhere where video can improve engagement.
Do
Freeze frame
Consider choosing a horizontal image that appears in your video for freeze-frame. Video players pick a default freeze-frame and usually the default choice is not the best to describe the video or get users interested in the video.
Use horizontal images only and crop the image to have the focal point in the center of the image for optimal responsive scaling. This guarantees that users with any device will understand the image.
Video description
When using the full-width video module, write a short description of the video in the form of a call-to-action to get more views.
Don't
Write paragraph text into the video description.